Closeup Shows How Love Rules

Love is said to be a universal language. You don't need words to express and simple acts of love are understood across the world. However, there are so many societal limitations to love. Many say that there are rules to be played for one to win, or at least be accepted. But should love have rules? Perhaps not.

Closeup has always used "unstoppable closeness" as one of its taglines. And it has redefined closeness with its Free to Love campaign.